An AHP (Analytic Hierarchy Process) Based Investment Strategy for Charitable Organizations of Goodgrant Foundation

Xue-ying Liu, Jian-sheng Yang, Xiao-yan Fei and Ze-jun Tao College of Science, Shanghai University, Shanghai, 200444, China 

ABSTRACT 

This paper provides the optimal investment strategy for the Goodgrant Foundation. To determine the schools to be invested, firstly we find the factors about improving students’ educational performance, including urgency of student’s needs, school’s demonstrate potential for effective use of private funding, the reputation of school, and return on investment etc; secondly, we utilize AHP (Analytic Hierarchy Process) to determine the weight of every factor and rank the schools in the list of candidate schools according to the composite index of every school calculated from the weight. To confirm the investment per school and obtains the investment duration time, we use DEA (Data Envelope Analyse) to get changes of scale efficiency; and then according to the change trend, we determine time duration of investment and effective utilization of private funding, which is the factor together with student population affecting the investment amount for per school. It is helpful to make a better decision on investing universities, We are convinced that our research is promising to benefit all sides of students, schools and Goodgrant. 

KEYWORDS 

AHP, DEA, Educational Performance, Investment Strategy

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