International Journal of Managing Information Technology (IJMIT)

   International Journal of Managing Information Technology (IJMIT) ISSN: 0975-5586 (Online); 0975-5926 (Print) http://airccse.org/journal/ijmit/ijmit.html Call for Papers! Contact us:  ijmitjournal@aircconline.com  or  ijmit@airccse.org Submission Link http://coneco2009.com/submissions/imagination/home.html

  International Journal of Managing Information Technology (IJMIT) ISSN: 0975-5586 (Online); 0975-5926 (Print) http://airccse.org/journal/ijmit/ijmit.html Article: Analyzing the Opportunities of Digital Marketing in Bangladesh to Provide an Efficient Interrelation between Business Organization and Consumer Authors Farjana Akter, Zayed- Us- Salehin, Abul Kalam Azad and Sultana Jahan Soheli, Noakhali Science and Technology University, Bangladesh Abstract The idea of marketing recently converging to Digital marketing and digital marketing is becoming the most effective means for building business-customer relationships with long-term loyalty. It is a matter of concern that how this convergence is taking place in developing countries like Bangladesh. In this paper, the impact of digital marketing on the customer engagement with products and brands is investigated using descriptive research method and is based on survey. This study attempts to find the most effective form of digital mar...

 Submit Online Now !!! 6th International Conference of Managing Value and Supply Chains (MaVaS 2020) December 26 - 27, 2020, Chennai, India https://csty2020.org/mavas/index.html Submission Deadline : September 26, 2020 Contact us: mavas@csty2020.org

  International Journal of Managing Information Technology (IJMIT) ISSN: 0975-5586 (Online); 0975-5926 (Print) http://airccse.org/journal/ijmit/ijmit.html Article: Assess the Effect of Service Quality on Customer Satisfaction in Facebook Social Commerce in Egypt Authors Rehab ELBadrawy, Sara ElKheshin and Nermine ELEssawy, Arab Academy for Science, Technology and Maritime Transport, Egypt Abstract The numbers of social network users are boomingas a result of increased Internet access and smartphone accessibility. Facebook in particular is considered one of the most important social networks in Egypt, where there is a noticeable increase in the preferences to shop on Facebook. This paper examines the service quality dimensions that influence customers’ satisfaction and their purchase intention in the context of B2C social commerce through Facebook. The proposed model includes eight dimensions: usability, reliability, responsiveness, empathy, courtesy, trust, price, and security. The...

 International Journal of Managing Information Technology (IJMIT) ISSN: 0975-5586 (Online); 0975-5926 (Print) http://airccse.org/journal/ijmit/ijmit.html Call for Papers! Contact us: ijmitjournal@aircconline.com or ijmit@airccse.org Submission Link http://coneco2009.com/submissions/imagination/home.html

    International Journal of Managing Information Technology (IJMIT) ISSN: 0975-5586 (Online); 0975-5926 (Print) http://airccse.org/journal/ijmit/ijmit.html Call for Papers! Contact us:  ijmitjournal@aircconline.com  or  ijmit@airccse.org Submission Link http://coneco2009.com/submissions/imagination/home.html

  International Journal of Managing Information Technology (IJMIT) ISSN: 0975-5586 (Online); 0975-5926 (Print) http://airccse.org/journal/ijmit/ijmit.html Article: Developing Enterprise Cyber Situational Awareness Authors Christopher L. Gorham, Capitol Technology University, USA Abstract This paper will examine why its become important for organizations to develop an comprehensive Information Technology (IT) Modernization strategy that focuses on improving their business process and protecting their network infrastructure by leveraging modern-day cybersecurity tools. Most of the topic will focus on the U.S. Department of Defense’s (DOD) strategy towards improving their network security defenses for the department and the steps they’ve taken at the agency level where components under DOD such as DISA (The Defense Information Systems Agency) are working towards adding tools that provides additional capabilities in the cyber space. This approach will be analyzed to determine if DOD go...

    International Journal of Managing Information Technology (IJMIT) ISSN: 0975-5586 (Online); 0975-5926 (Print) http://airccse.org/journal/ijmit/ijmit.html Call for Papers! Contact us:  ijmitjournal@aircconline.com  or  ijmit@airccse.org Submission Link http://coneco2009.com/submissions/imagination/home.html

  International Journal of Managing Information Technology (IJMIT) ISSN: 0975-5586 (Online); 0975-5926 (Print) http://airccse.org/journal/ijmit/ijmit.html Article: Extending UTAUT to Explain Social Media Adoption by Microbusinesses Authors Debashish Mandal and Robert J McQueen, University of Waikato, New Zealand Abstract This paper extends the use of the Unified Theory of Acceptance and Use of Technology (UTAUT) to explain  social media adoption by microbusinesses. A canonical action research method is used to study social  media adoption in microbusiness, and a post positivist approach is used to report the results based on a  predetermined premise. It is found that the major constructs of performance and effort expectancy played  an insignificant role, and social influence and facilitating conditions did not influence the behavioral and  adoption intentions of social media by microbusiness owners. Owner characteristics and codification effort  domina...

  International Journal of Managing Information Technology (IJMIT) ISSN: 0975-5586 (Online); 0975-5926 (Print) http://airccse.org/journal/ijmit/ijmit.html Current Issue: Volume 12, Number 3, August 2020 Current issue Url: http://airccse.org/journal/ijmit/vol12.html Paper Title: Developing Enterprise Cyber Situational Awareness Authors Christopher L. Gorham, Capitol Technology University, USA Abstract Url :  http://aircconline.com/abstract/ijmit/v12n3/12320ijmit01.html Paper Url:  http://aircconline.com/ijmit/V12N3/12320ijmit01.pdf Paper Title:  Assess the Effect of Service Quality on Customer Satisfaction in Facebook Social Commerce in Egypt Authors:  Rehab ELBadrawy, Sara ElKheshin and Nermine ELEssawy, Arab Academy for Science, Technology and Maritime Transport, Egypt Abstract Url :  http://aircconline.com/abstract/ijmit/v12n3/12320ijmit02.html Paper Url:  http://aircconline.com/ijmit/V12N3/12320ijmit02.pdf Paper Title: Analyzing the Opportunities of...